Question 1

Do you only work with freelancers?

Accepted Answer

No. Independent professionals (consultants, trainers, creatives and other experts running their own practice) are where this way of working was sharpened. I also work with service-based businesses (agencies, studios, clinics, hospitality and other founder-led service companies) when the underlying challenge is the same: clarity about the offer, structure around decisions, and a way to communicate value that doesn't rely on improvising.

Question 2

Will I work directly with you?

Accepted Answer

Yes. Andreia Cirne is my consulting practice, and you work directly with me. If a project needs specialist execution, I can collaborate with your team or with trusted partners, but the diagnosis and strategic direction come from me.

Question 3

How does a first conversation work?

Accepted Answer

The first contact starts with a direct message on WhatsApp. I read the context personally. If it makes sense, we book a short conversation to understand the situation and the next step. No pitch, no slides, no pressure.

Question 4

How long do engagements typically last?

Accepted Answer

Let's Bring Clarity to This is a 3 to 5 week diagnostic with a fixed end. Marketing Partner is a 3-month minimum, renewable, and always starts after the diagnostic and a fit check. Marketing Training & Capability Building is a transversal specialization area that may run inside either engagement. It's not booked as a separate offer.

Question 5

How is pricing shaped?

Accepted Answer

By scope, time and the level of involvement, not by deliverable count. Let's Bring Clarity to This is a fixed price. Marketing Partner is a monthly retainer based on cadence, agreed after the diagnostic. Numbers are discussed openly in the first call once the situation is on the table.

Question 6

What languages and where?

Accepted Answer

Engagements run fully in PT or EN: documents, sessions, reporting. Based in Faro, working remote across Portugal and Europe, in person when it earns its travel.

Question 7

Can this work if we already have a marketing team?

Accepted Answer

Yes. In that case, the work usually focuses on diagnosis, priorities, decision rhythm, measurement and making the team's work easier to lead. I do not replace the team; I help make the system around the team clearer.

Question 8

Do you work with agencies, studios or freelancers?

Accepted Answer

Yes. I collaborate with partner teams when a project needs a diagnostic read, CRO thinking, SEO/GEO, analytics or a senior marketing layer before execution. The goal is not to replace the partner team, but to make the work sharper before it moves into production.

Question 9

What will you not do?

Accepted Answer

I do not run paid media accounts day to day and I do not produce content as a service. If what you need is mainly production capacity, I may not be the right fit, but I can help clarify what should be produced, why and how it should be measured.

Question 10

Is this an agency?

Accepted Answer

No. I do not sell production hours or generic marketing execution. I work on diagnosis, priorities, action plans, decision rhythm, measurement and continuous improvement.

Question 11

Who is this for?

Accepted Answer

This is for businesses, marketing teams and leadership teams where marketing is active but unclear: too many priorities, weak measurement, reactive execution or no clear decision rhythm. I also work with agencies, studios and specialist teams when a project needs a senior strategic layer before execution.

Question 12

Where should I start?

Accepted Answer

Everyone starts with Let's Bring Clarity to This: the entry diagnostic engagement. It identifies what's not working, what should be addressed first, and whether continuing as Marketing Partner makes sense. Specialization areas like SEO & GEO, Website Optimisation & Conversion, CRO, Marketing Operations or Marketing Training & Capability Building are activated inside that plan, not booked as standalone services.

What to know before we talk.

Starting the conversation

Working together and scope

Teams and partnerships

Pricing and logistics