Who I work with: real estate
Marketing for real estate, with demand that belongs to you and not only to the portals.
For independent real estate agencies, agents and property management businesses that want their own enquiries, more listings and a brand that grows beyond each property sold. In person in the Algarve and remote across Portugal.
Does this sound familiar?
- Almost every enquiry comes through the portals, and you pay more for them every year.
- Lots of enquiries arrive, but few answer when you call back.
- You sell properties, but the brand doesn't grow and every listing starts from zero.
- Each agent communicates their own way and the agency's image gets lost.
- Foreign buyers are looking and your website doesn't speak to them.
What I usually look at first
- 1.Where enquiries come fromwhat comes from portals, your website, Google and referrals, and what each one costs.
- 2.Sellers and buyerstwo audiences with different questions, who need different messages.
- 3.The path to contacthow many steps and how long until someone talks to a person.
- 4.What to measurequalified enquiries, viewings, listings and closed deals, not just views.
How I can help
Published case in the sector
A project I worked on, with public results.
What this means for a small agency: portals bring enquiries, but demand you own is built on your website and on Google.
Read next
Common questions
Tell me where your enquiries come from today.
A paragraph is enough. I'll reply with a first read of what I would look at first.
Message me on WhatsApp